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When Summer begins, and the predictable seasonality impacts the decrease of inbound customer requests, landscaping and home services businesses often feel the pinch. But should your business face a seasonal slump as the traditional leads dry up? No way! In fact, the summer months provide the perfect opportunity to shift your business model from Reactive to Proactive opportunities! Increase your revenue by capitalizing on the needs of your existing customer base that have yet to reach out.

Moving away from the conventional trades industry practices, proactive sales underscore the necessities of your clients, pinpointing potential avenues for incremental sales and cultivating a dynamic conversation with them. It goes above and beyond mere sales volume; it encompasses enhancing value, nurturing relationships, and elevating customer satisfaction. Embark on the journey from reactive to proactive through a straightforward 10-step process!

Early in January of 2022, five friends who spanned across Canada and the United States, united by a shared passion for technology and a deep understanding of the landscape industry, sat around a brewery table to solidify an idea they had been contemplating for a year or more.

Each with unique expertise, they discussed the shared challenges faced by business owners in their respective industries.